‘Brain power’

Dirty rotten scoundrels

Dirty rotten scoundrels

TPG Telecom Ltd (formerly SP Telemedia) is one of those companies who, in my opinion, does not deserve to be in business. TPG will scoff at me, because the company...

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Telstra can’t communicate, so shut up

Telstra can’t communicate, so shut up

Telstra is in the business of communications. But you wouldn’t believe it. The company has made such a right-royal balls up of the payment fees, that to...

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Small business; small thinking

Small business; small thinking

One day, out of the blue, I felt that I should support my local small business, rather than always shop at the huge supermarket. My local Woolworth’s is...

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Traditions that endure… for no reason

Traditions that endure… for no reason

How many left-handed people are there? No-one knows. Let’s assume it’s approximately 10%. Of all the people in the world who brush their teeth, how...

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Wasting resources, one match at a time

Wasting resources, one match at a time

Think of all the energy, money, materials, resources, packaging, and effort it takes to make these ’super long’ matches. At over 20 cm long (7.87 inches),...

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Disconnected designers

Disconnected designers

Walking through Auckland’s newly refurbished airport, I spotted design elements that no experienced designer would have made. In ‘How to Lose Friends...

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Watch what you measure

Watch what you measure

When management gurus were espousing the mantra, ‘What gets measured, gets done’, I was protesting. Be careful what you measure, because it will turn...

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Why designers must annoy people

Why designers must annoy people

I annoy people because I ask a lot of questions. And I receive no thanks for it. Only at the end of any assignment would people realise the importance of asking...

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How to stop scammers in their tracks

How to stop scammers in their tracks

Internet fraud is reaching the trillion dollar mark. A lot of it goes unreported due to embarrassment and fear. If a large bank does detect major issues, it can...

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How to solve email spam

How to solve email spam

Spam filters fail because they lack the human touch. So let’s launch the first human interactive spam filtering method. Each service provider like Melbourne...

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