‘Book-related interviews’

Sending up book titles

Sending up book titles

When the world heard about Dale Carnegie’s estate (owners of ‘How to Win Friends and Influence People’) challenging Jonar Nader’s new title,...

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The fighting spirit behind the books

The fighting spirit behind the books

In this interview, Jonar Nader reflects on what shapes him, and what boosts his fighting spirit. To listen to an excerpt from the radio broadcast, click on the...

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Dale Carnegie asks Nader to pulp his books

Dale Carnegie asks Nader to pulp his books

When Jonar Nader launched his book, ‘How to Lose Friends and Infuriate People’, he received a letter from the lawyers of Donna Dale Carnegie and from...

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No such thing as customer service

No such thing as customer service

Jonar Nader does not believe that any business is in the business of ‘customer service’. The concept of customer service is a misnomer. For a start,...

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How to keep staff interested

How to keep staff interested

We hear a lot about ‘staff engagement’. In the end, no amount of pleading will work. We cannot stand there and tell people to have fun. We must engineer...

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Follow your heart but watch your back

Follow your heart but watch your back

If you do not follow your heart and do what you know you ought to do, you will be paving the way to a life of regret. Click on the green arrow to play an excerpt...

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Corporate cancer will infiltrate

Corporate cancer will infiltrate

If you do not arrest it quick-smart, corporate cancer will infiltrate your entire organisation. Jonar urges us to follow our heart and to speak-up so that the...

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Calling for an end to Gold Memberships

Calling for an end to Gold Memberships

Gold and platinum memberships are not a good idea. They rarely provide a better service to the members. Instead, they send out signals within an organisations...

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Difference between leader & leadership

Difference between leader & leadership

Why does Jonar Nader insist that there are differences between ‘being a leader’ and ‘engaging in leadership’. Here, he describes and defines...

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Meetings waste a lot of time

Meetings waste a lot of time

Jonar says that business environments that support ‘matrix management’ cannot flourish. They lack leaders because no-one knows who’s in charge....

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